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040 -CATALOGING SOURCE
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a
Original cataloging agency
NEU GrandLibrary
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020 -INTERNATIONAL STANDARD BOOK NUMBER
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050 -LIBRARY OF CONGRESS CALL NUMBER
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a
Classification number
HF5415.32
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b
Item number
.O33 1996
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100 -MAIN ENTRY--PERSONAL NAME
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a
Personal name
Odabaşı, Yavuz.
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245 -TITLE STATEMENT
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a
Title
Tüketici davranışı ve pazarlama stratejisi /
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c
Statement of responsibility, etc
Yavuz Odabaşı.
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h
Medium
BOOK
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260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
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a
Place of publication, distribution, etc
Eskişehir :
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b
Name of publisher, distributor, etc
Anadolu Üniversitesi,
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c
Date of publication, distribution, etc
1996.
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300 -PHYSICAL DESCRIPTION
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440 -SERIES STATEMENT/ADDED ENTRY--TITLE
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a
Title
Anadolu Üniversitesi Yayınları ;
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v
Volume number/sequential designation
2.
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v
Volume number/sequential designation
908 :
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504 -BIBLIOGRAPHY, ETC. NOTE
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a
Bibliography, etc
Bibliography :p.201-207.
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Consumer behavior
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Marketing
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