- Includes bibliographical references and index. - Sport and the media : an overview / Claude Jeanrenaud and Stefan Késenne -- Competitive balance and the sports media rights market : what are the real issues? / Bill Gerrard -- Broadcasting rights and competition in European football / Wladimir Andreff and Jean-François Bourg -- Joint purchasing of sports rights : a legal viewpoint / Adrian Fikentscher -- Broadcaster and audience demand for premier league football / David Forrest, Robert Simmons and Babatunde Buraimo -- International television sports rights : risky investments / Harry Arne Solberg -- The relationship between sport and television : the case of TF1 and the 2002 Football World Cup / Michel Desbordes -- Why have premium sports rights migrated to pay-TV in Europe but not in the US? / Stefan Szymanski -- Economic perspectives on market power in the telecasting of US team sports / Andrew Zimbalist -- Baseball and the broadcast media / Paul D. Staudohar.
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