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Marketing management : (Guiltinan, Joseph P.)
Bibliographical information (record 517)
Marketing management :
Subtitle:
strategies and programs /
Author:
Guiltinan, Joseph P.
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Publisher:
McGraw-Hill,
ISBN:
0070489718 (alk. paper) :
Edition:
c1994.
Classification:
HF5415.13
Dewey:
658.8
Additional related names
-
Paul, Gordon W.
Detailed notes
- Includes bibliographical references and index.
Related links
-
Marketing
Items (1)
Barcode
Status
Library
Section
1111330031
Item available
NEU Grand LibraryGrnd Floor (HF5415.13 .G84 1994)
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